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聊城市商务和投资促进局对外贸易培训会 Foreign trade training meeting of Liaocheng Bureau of Commerce and investment promotion
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聊城市商务和投资促进局对外贸易培训会 Foreign trade training meeting of Liaocheng Bureau of Commerce and investment promotion

【摘要】:
聊城市商务和投资促进局对外贸易培训会ForeigntradetrainingmeetingofLiaochengBureauofCommerceandinvestmentpromotion为了推进聊城外贸企业的发展,2019年11月18日在聊城光岳宾馆第八会议室举办了“聊城市商务和投资促进局对外贸易培训会”,此次培训会由聊城市商务和促进局主办,聊城鸿远国际贸易服务有限公司承办,Inordertop
聊城市商务和投资促进局对外贸易培训会
Foreign trade training meeting of Liaocheng Bureau of Commerce and investment promotion
为了推进聊城外贸企业的发展, 2019年11月18日在聊城光岳宾馆第八会议室举办了“聊城市商务和投资促进局对外贸易培训会”,此次培训会由聊城市商务和促进局主办,聊城鸿远国际贸易服务有限公司承办,
In order to promote the development of foreign trade enterprises in Liaocheng, the "foreign trade training meeting of Liaocheng Bureau of Commerce and investment promotion" was held in the Eighth Conference Room of GuangYue hotel in Liaocheng on November 18, 2019. The training meeting was hosted by Liaocheng Bureau of Commerce and promotion and hosted by Liaocheng Hongyuan International Trade Service Co., Ltd,
培训会特邀几位资深专家对品牌价值链建设、外贸企业年度规划、改善市场营销环境和国际保理业务等方面进行了专题培训。
Several senior experts were specially invited to conduct special training on brand value chain construction, annual planning of foreign trade enterprises, improvement of marketing environment and international factoring business.
聊城市商务和投资促进局外贸科杨军科长首先致辞。杨科长总结了今年聊城外贸的发展情况,解读了聊城商务和投资促进局对外贸企业的扶持政策,为企业进一步的发展指明了方向。
First of all, Mr. Yang Jun, chief of Foreign Trade Department of Liaocheng Bureau of Commerce and investment promotion delivered a speech. Section chief Yang summarized the development of foreign trade in Liaocheng this year, interpreted the supporting policies of Liaocheng Bureau of Commerce and investment promotion for foreign trade enterprises, and pointed out the direction for further development of enterprises.
戴维老师(2011年度中国十佳咨询师、济南挂牌上市专家委员会副主任、蓝鳄中国植入式营销咨询机构首席顾问),从不同的角度讲解了品牌是什么?企业为什么要做品牌?品牌能给给企业带来什么样的价值?并重点讲解了影响企业实施品牌价值链战略的因素。
Mr. David (2011 top ten consultants in China, deputy director of Jinan listing expert committee, chief consultant of blue alligator China's embedded marketing consulting agency), explained the brand from different perspectives? Why do enterprises make brands? What kind of value can brand bring to enterprises? And it focuses on the factors that affect the implementation of brand value chain strategy.
孙虎老师(高级人力资源管理师、高级咨询师、培训师、高级职业规划指导师,从事人力资源战略管理17年,先后担任大型物流、医疗器械、包装印刷企业HRD及常务副总职位):讲解了外贸企业如何做好年度人力资源规划,详细的解读了4411战略,指出企业只有做好了年度规划才能稳步发展。
Mr. Sun Hu (senior human resource manager, senior consultant, trainer, senior career planning instructor, who has been engaged in strategic management of human resources for 17 years, has successively held HRD and executive vice president positions in large-scale logistics, medical equipment, packaging and printing enterprises): explained how foreign trade enterprises do a good job in annual human resource planning, interpreted the 4411 strategy in detail, and pointed out that only enterprises do a good job Only with the annual planning can we develop steadily.
李敏老师(资深跨境电商网络营销专家,中国跨境出口产品带事业部总监,山东省跨境电子商务协会特聘专家讲师):从Yandex、Google推广、全球搜等智慧营销系统解读如果让热门中国商品和服务走进俄罗斯—中国跨境电商的“蓝海市场”。
Mr. Li Min (Senior cross-border e-commerce network marketing expert, director of China's cross-border export product belt business department, special expert lecturer of Shandong cross border E-Commerce Association): from yandex, Google promotion, global search and other intelligent marketing systems, we can understand that if popular Chinese goods and services enter the "blue ocean market" of Russia China cross-border e-commerce.
闵祥斌老师:讲解了国际保理对出口企业的优势和准入保准流程。国际保理可以弥补企业在银行授信额度不足、提高资金周转率、改善财务报表质量、转移应收账款风险,对接国内外金融市场,实现国际国内双向联动从而金融国际化、资本全球化的目标。
Mr. min Xiangbin: explained the advantages of international factoring for export enterprises and the admission assurance process. International factoring can make up for the lack of credit line in the bank, improve the capital turnover rate, improve the quality of financial statements, transfer the risk of accounts receivable, connect with the domestic and foreign financial markets, and achieve the goal of international and domestic two-way linkage so as to achieve financial internationalization and capital globalization.
侯敏(聊城鸿远国际贸易服务有限公司总经理):做大会总结,表示在外贸发展的路上鸿远将不遗余力的服务好企业,为聊城腹地经济做出应有贡献。
Hou min (general manager of Liaocheng Hongyuan International Trade Service Co., Ltd.): summarizing the meeting, he said that on the way of foreign trade development, Hongyuan will spare no effort to serve the enterprises and make due contributions to the economy of Liaocheng hinterland.